Here’s everything you need to know about Instagram Hashtags in 2021

Instagram can be used to increase your reach and to build brand awareness. But it can only happen when you use some marketing strategies to promote your businesses. There are different ways of marketing on Instagram. You can choose, select and choose according to your need.

People used to buy real Instagram followers UK for their accounts and started marketing their products. It can help them to build your brand awareness and boost your sales. If you choose the right way of marketing, then you only can achieve what you are putting effort into. Otherwise, it will not work.

So in this article, we will discuss a method that can be effective to increase your reach on IG. So let’s dive into our core topic. However, there are different ways to increase your engagements on IG, but one of the most effective is hashtags.

The use of Hashtags can make it easier for people to search about your posts. Moreover, it will help to target the right audience by using specific hashtags.

What are hashtags, and why it used?

Hashtags are the special characters, words or numbers that identify specific brands or product location, etc. people use to write hashtags to search for content they want to see. So using these words and characters in your posts makes it easier for people to search about your posts.


Moreover, if you want to target a specific audience interested in your business and increase sales, you can use hashtags. Not only that, but you can also use location hashtags to target an audience from a specific location. Some of the most common hashtags that are much popular on IG are the following words:

#love (1.835B)

#instagood (1.150B)

#fashion (812.7M)

#photooftheday (797.3M)

#beautiful (661.0M)

#art (649.9M)

#photography (583.1M)

#happy (578.8M)

#picoftheday (570.8M)

#cute (569.1M)
These are the most popular and searchable hashtags on Instagram that people use in their posts. Instagram is much beneficial to boost your reach and increase engagements.

As you saw from example, hashtags mentioned above are words that have millions of searches on Instagram. So when you use proper hashtags by doing some research, then this will definitely work for you and drive more traffic to your posts.


Using hashtags of millions of traffic doesn’t mean that you will get millions of traffic every time. Because as they are more worthy, then most people use these hashtags.

So it may be a chance that your posts get lost in them.
There are a number of hashtags that you can use to your posts to drive more traffic and increase reach. These hashtags are mentioned below.

Product or Services Hashtags

This is a kind of hashtag in which people use the specific name of the brand product or services they are offering, for example, a Brand that has the product or handbag and is dealing with it. Then they use #handband as a hashtag—the same thing you do for any specific type of service.

Niche Hashtags

Niche hashtags are used to specify which industry you belong to, and you deal with it. For example, if you deal with clothing brands, you use #clothes #shopping hashtags. These kinds of hashtags are specially used to identify specific industries.

Industry IG community Hashtags

On Instagram, there are billions of people registered. So people used to make communities communicate and exchange data. If you are also joining a community or belong to that IG community, then you can use its hashtags. For example #gamersclub

Special Events or Seasonal Hashtags

Hashtags used for special events or seasonal holidays for special events are known as special events or seasonal hashtags. These hashtags can be used for special holidays or occasional holidays. For example, #summerholidays, #independenceholidays and so on.

Location Hashtags

When you want to target an audience from a specific location or show that from where you belong, you can use location hashtags. It is a good idea and worth catching up with people from a specific location. For example, #londoneats

Daily Hashtags:

Daily Hashtags are the type of hashtags that are used in daily posts of IG. People can use these types of hashtags in their posts on a daily basis to make them more catchy, for example, #Friday.

Relevant Phrase Hashtags

Relevant phrase hashtags are used in posts by combining different kinds of hashtags like product, niche and community hashtags in posts. These hashtags are used to target and entering in communities, for example, #amwriting.

Acronym hashtags:

Acronym hashtags are kinds of hashtags that are used to target something special by using characters. For example, in #YOLO you only live once.

Emoji Hashtags:

These kinds of hashtags are used with emojis to make your posts more attractive. For example, #????..
Instagram can help to build your brand awareness and increase engagements.

In that case, hashtags play an important role to boost your engagements and reaching more. Buy real Instagram followers UK and then target more people and make them your followers by using hashtags.

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By Michael Caine

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