The custom printed packaging plays a huge part in product presentation. They allow retailers to store, transport and display the products that they sell. As a result, companies need to consider effective packaging solutions that can impact customers.
The first thing that will catch a customer’s attention before looking at your product is your package design. Customers should buy from you not because of your low prices but because of their first impression of your business. Here are some simple ways how you can make good first impressions through good quality packaging boxes:
1) Printing Colors
You can use color as one of the most powerful tools to catch prospective buyers’ attention. Color tends to draw the eye where it’s needed most, and it has been proven to be very effective in marketing. However, different colors can also evoke different emotions, so it’s important to use the right color for your packaging box.
2) Printing Designs
Your printing design is an extension of your brand, and it should reflect your company’s values and mission statement. Customers will see your design and get an idea of what your company is about, so make sure that you use a good designer to come up with a creative and unique design.
3) Using Die Cut Boxes
Die-cut boxes are attractive because of their unique shapes and designs. They’re also very versatile because they can be used for a variety of products. Die-cut boxes can also be made to look like other objects, which will help to create a unique and memorable brand identity.
4) UV Coating
Adding a UV coating to your packaging boxes will give them a high-quality and polished look. This type of coating is also very durable, so your boxes will be able to withstand wear and tear.
5) Spot UV
Spot UV is a great way to add extra emphasis to certain parts of your design. It can be used to create a sense of depth and texture, which will make your box stand out from the competition.
6) Embossing and Debossing
Embossing and debossing are two techniques that can be used to create 3D effects on your packaging boxes. They’re both very eye-catching and can help to make your message stand out. Embossing will give your design a raised effect, while debossing will make it appear to be recessed.
7) Foil Stamping
Foil stamping is another option that can add an extra-special touch to your packaging boxes. It works in a similar way to spot UV coating, creating a high-quality and polished look. You can choose from a range of colors for this type of effect, so you’ll have no trouble matching the style of your brand or products.
8) Die Cutting
Custom die-cutting is another great option that creates special effects on your printing materials. Cutouts are eye-catching, and they add a unique element to your designs, especially when they’re done interestingly or unexpectedly.
9) Window Patching
Window patching is a great way to show off your products inside the packaging box. This effect creates a clear window on the front of the box, giving customers a sneak peek at what’s inside. This can be a great way to highlight special products or features, enticing customers to take a closer look.
10) Peel Away Tabs
Peel-away tabs are similar to window patching. Only the area with the image is cut in a straight line across the top of the box. This allows you to slide open your packaging, so customers have easy access to what’s inside. Since these are usually low-cost options, this can be a great way to add value to your products while also creating an interactive experience for your customers.
What Do You Need to Print Your Boxes?
Now that you know some of the different ways to print your boxes, it’s time to start planning your design. But first, you need to figure out what kind of box you need. Here are a few things to consider:
- The shape and size of the box
- The type of paper or cardboard you want to use
- Any special features (window patching, peel away tabs, etc.)
Once you have these details figured out, it’s time to start designing your packaging. You can work with a professional designer or create something yourself using online tools. Just be sure to keep your branding in mind as you create your design.
No matter what type of business you run, the packaging is the first thing your customers see. And with so many options, it’s no wonder you’re having a difficult time picturing what yours will look like. Never fear – we’ve created this guide to help you visualize some of the most popular styles and how they can be used for different types of businesses.
Before we begin, keep in mind that the best packaging is appealing but practical. Think about whether or not your retail products need protection from damage or tampering (like food items) or if they’re just out there for display (like clothes). Also, consider the size-to-weight ratio of each box to ensure that your costs stay within budget without sacrificing too much on shipping.
Tips for Getting Most Alluring Prints for Packaging Boxes
Now that you know what to keep in mind, it’s time to think about the design of your packaging. If you’re not sure where to start, or you need some inspiration, here are a few tips:
1. Use contrasting colors and interesting fonts to create visual interest – this will help your online packaging solutions stand out on the shelf and attract attention in a sea of similar products.
2. Think about using images or graphics that are relevant to your brand or product. For example, a bakery might use pictures of delicious-looking cakes or cookies on their boxes, while a clothing store might use fashion illustrations or photos.
3. Make sure your text is legible and easy to read from a distance. You don’t want customers having to squint or struggle to figure out what your product is.
4. Consider using die-cut windows or other special effects to create a unique look for your boxes.
5. Use metallic inks, foils, or holographic materials to add a touch of glamour and luxury.
When it comes to packaging your products for retail, don’t just go with the standard cardboard boxes. There are a lot of ways you can customize your boxes to create an attractive and eye-catching display that will help promote your brand and products.
By using some of the tips we’ve outlined above, you can create packaging that will stand out on store shelves. We encourage you to try out some of these design ideas so that your customers will take notice when they see your products in stores.